Blocks & shortcode
The four Wow Chat Gutenberg blocks — Wow Search, Recently Viewed, Related Products, Frequently Bought Together — and the shortcode for classic themes.
Last updated Sep 4, 2026 · applies to v0.2.1
Blocks
Wow Chat registers four blocks in the Wow Chat category of the block inserter:
| Block | What it shows | Typical placement |
|---|---|---|
| Wow Search | Instant product search box with results as the shopper types. | Shop page header, sidebars, landing pages. |
| Wow Recently Viewed | Products the current visitor has looked at, most recent first. | Product pages, cart, account pages. |
| Wow Related Products | Products related by categories and tags. | Product pages, below the description. |
| Wow Frequently Bought Together | Products from the current product’s WooCommerce cross-sells. | Product pages, cart. |
| Shortcode | [wow_chat_for_woo_search] — the same search box for classic themes and widgets. | Anywhere shortcodes render. |
Blocks render on the storefront only where you place them, and their assets load only on those pages.
Shortcode
For classic themes, widget areas or page builders that accept shortcodes:
[wow_chat_for_woo_search]
This outputs the same instant search box as the Wow Search block.
Chat launcher
The chat launcher is not a block — it is added to the storefront automatically when chat is enabled, and styled from Wow Chat → Settings → Design. To change its configuration programmatically use the wow_chat_for_woo_chat_config filter.
Theme compatibility
Blocks and the shortcode output standard WooCommerce-style product markup, so cards pick up your theme’s typography and buttons. Wow Search can also take over your theme’s native search form — see Instant search.